Formulation Material Selection

Formulating Hair Care with Natural Ingredients

Formulating Hair Care with Natural Ingredients
Language: English
Length: 90 min
Recorded on: 08 Jun 17

Package Includes

6 months access to Course Recording, Presentation Slides, Q&A Transcript

Course Description

Please your Consumers! Use Natural Ingredients in your Hair Care Products while equaling performance set by synthetic formulations on the market.

Hair Care specialist Arun Nandagiri will share best formulation strategies to address challenges such as:
  • Foam quality, viscosity in shampoo , deposition of active materials, wet combing, detangling and manageability in conditioners
  • Hair holding and styling ingredients to get the required level of hold and feel in styling aids
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Arun Nandagiri
Arun Nandagiri
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Arun Nandagiri is the founder and owner of Bria Research Labs located in Libertyville, IL. Bria Labs provides hair care product development and testing services to the personal care industry. Arun has more than 35 years of domestic and international hands-on experience formulating, testing and developing superior hair and skin care products. He held senior-level positions at Fortune 500 companies such as Unilever, American Cyanamid and International Playtex. 

As the inventor or co-inventor of more than 29 U.S. patents, his expertise blends an understanding of consumer needs with in-depth knowledge of hair and skin care formulation technologies.

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Why should you view this course?

Consumers ask for natural ingredients, and this is also true for shampoos, conditioners, and styling aids. However, they expect the performance to be just as good as that of hair care products made with synthetic ingredients.
Join this course and:

  1. Please your consumers and/or get a green certification by understanding the kind of natural ingredients you need in your formulation...

  2. Bring the performance of your natural products on par with synthetic hair care products by reviewing the latest formulation strategies (shampoos, conditioners, styling aids).

  3. Solve your formulation challenges quickly like foam quality, viscosity, detangling, preservation, etc., by getting guidance from our expert Arun Nandagiri.

Course Outline

Introduction:

  • Definition of Natural according to COSMOS in Europe and what it means to the US
  • Update on Natural Preservatives & Silicone alternatives with Naturals

Best Natural Formulation Practices to Meet Performance Expected by the Market

  • Shampoos – Foam Quality, Viscosity Adjustment
  • Conditioners – Wet covering, detangling, manageability, deposition on the surface of hair
  • Styling Aids / Fixatives – Hair holding and styling ingredients to get the required level of hold and feel

Practical cases & testing methods

Q&A (30 minutes) – Ask your questions directly to the expert!

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Formulating Hair Care with Natural Ingredients
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