Paints & Coatings Fundamentals: Science, Formulation & Application

Paints & Coatings Fundamentals: Science, Formulation & Application
Language:  English
Length: 180 min
2 Courses
Courses Included in this Bundle

Coatings & Paints 101: From Novice to Coatings Pro

Coatings & Paints 101: From Novice to Coatings Pro

By Jochum Beetsma
Understanding Physical Chemistry of Paints and Coatings

Understanding Physical Chemistry of Paints and Coatings

By Jochum Beetsma

Package Includes

6 months access to Course Recording, Presentation Slides, Q&A Transcript

Bundle Description

Mastering coatings is not just about knowing different types of paints—it’s about understanding how they work at a fundamental level to optimize performance, troubleshoot defects, and make informed formulation decisions. From technical jargon to complex formulation challenges, there’s a lot to grasp before you can confidently contribute to discussions, analyze formulations, and troubleshoot defects.


This bundle eliminates the guesswork, equipping you with both fundamental industry knowledge and the essential physical chemistry principles behind coatings. You'll gain a clear, structured understanding of coatings formulation, troubleshooting, and performance—all in one learning path.


  • Go Beyond Surface-Level Knowledge – It’s not just about knowing different paint types; you’ll grasp the science behind how they work and how to improve their performance.
  • Solve Formulation Challenges Faster – Many coating failures (poor adhesion, instability, film defects) stem from a lack of understanding of key physico-chemical concepts like wetting, surface tension, and dispersion.
  • Stop relying on trial and error. With a strong foundation in both paint technology and the science behind it, you’ll be able to interpret technical datasheets, optimize formulations, and improve coating performance with confidence.
Beginner
Level
Why should you view this bundle ?

  1. Build a solid foundation in paints and coatings, from how they are made and their raw materials to their key performance attributes and application methods (brushing, spraying, rolling).

  2. Gain clarity on binders, fillers, pigments, and additives, and understand their role in stabilization, film formation, and overall coating properties to make better formulation choices.

  3. Equips yourself with the scientific knowledge needed to troubleshoot defects like poor adhesion, flocculation, and uneven coating distribution, whether it’s pigment stabilization, wetting agents, or controlling osmotic effects.

This bundle is meant for ?
  • New professionals & beginners in the coatings industry looking for a structured learning path.

  • R&D and formulation teams who need a deeper understanding of material interactions.

  • This course is suitable for beginner level proficiency
    Beginner
What you can achieve with this bundle
  1. What factors determine whether a paint is water-based or solvent-based, and when should I use one over the other?

  2. Why is my coating peeling, flaking, or delaminating from the substrate, and how do I fix it?

  3. What role does hydrogen bonding play in improving adhesion, solubility, and pigment stabilization?

  4. What impact does rheology have on application properties, and how can I optimize viscosity for better results?

Complete your Learning with this bundle

Course 1

Coatings & Paints 101: From Novice to Coatings Pro

Coatings & Paints 101: From Novice to Coatings Pro

By Jochum Beetsma
See Course Summary

Give the right start to your professional career in paints & coatings industry by equipping yourself with an in-depth understanding of paint technology from a seasoned expert.

Jochum Beetsma will create an easy bridge to the industry with discussions on important concepts & keywords. He will simplify core fundamentals to help you participate to a higher degree in technical discussions, understand technical datasheets & articles and make better decisions in your day to day work.

Course Outline

  • Module 01:

    Introduction to paints & coatings

    • Core fundamentals
    • Different types of paints & their properties
    • How they are made / What raw materials to be used
  • Module 02:

    Key objectives of using paints: protection and appearance

  • Module 03:

    Composition of paint: 4 groups of ingredients:

    • Carrier: water, solvent
    • Binder system
    • Solid particles (fillers & pigments)
    • Additives
  • Module 04:

    How paints are produced

  • Module 05:

    Application of paint: brushing, spraying, and rolling

  • Module 06:

    Film formation: the liquid paint transforms into a solid coating on the substrate

  • Module 07:

    Substrates: wood, metals, stone-like materials, and plastics

  • Module 08:

    Key demands: adhesion, durability, flexibility, etc...

  • Module 09:

    Basic coating tests & much more...

Course 2

Understanding Physical Chemistry of Paints and Coatings

Understanding Physical Chemistry of Paints and Coatings

By Jochum Beetsma
See Course Summary

You can solve all your coatings formulation challenges (stabilization, dispersion, film-defects…) much faster than you think, when you understand the physical chemistry behind the root causes of the issues!

Join top coatings consultant Jochum Beetsma in this simulated live. He will guide you on:

  • The chemistry behind each process & concept (surface tension, adsorption, wetting, colloidal stability, capillary phenomena, coalescence...)
  • Insights on how to identify solutions

Course Outline

  • Module 01:

    The following sections will be covered during this session:

  • Module 02:

    Introduction of key concepts

  • Module 03:

    Understand Hydrogen bonding for better adhesion, solubility, pigment stabilization...

  • Module 04:

    Surface tension and surface energy

  • Module 05:

    Adsorption of materials at interfaces

  • Module 06:

    Wetting: a pre-condition for good adhesion and wetting agents

  • Module 07:

    Capillary phenomena caused by curved interfaces & how it helps in pigment wetting

  • Module 08:

    Coalescence of binder dispersions

  • Module 09:

    Osmosis

  • Module 010:

    Colloidal stability: electrostatic and steric repulsion

  • Module 011:

    30 mins Q&A: ask your questions directly to the expert!

  • Module 012:

    Here are the kinds of questions you will be able to answer without difficulties:

    • How does capillary pressure help in both pigment wetting and film formation?
    • Why does electrostatic stabilization often fail in water-based systems?
    • What does surface tension really tell and how can the property be used?
    • How can I predict whether or not a wetting agent will be needed?
    • How can I quickly check pigment hydrophilicity / hydrophobicity?
    • How is it possible that a binder dispersion forms a film below the glass transition temperature?
Paints & Coatings Fundamentals: Science, Formulation & Application
€440
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€550 worth courses if bought individually . You are saving €110 on this bundle

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